Final Magazine Advertisement!

So, here is my final magazine advertisement! After lots of time and helpful feedback, I have finally reached my end result!

Last two choices for Ad!

I now have two final designs to choose from for the final magazine advertisement. There are subtle differences between the two but I think they make all the difference. For the final time, I got feedback from some of my fellow students and this was the outcome...

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"The record label and amazon logo ruin the black image when they are on the left" - Isaac White (fellow media student) 

"The whole image just looks better with all of the text grouped together on the right" - George Attwill (fellow media student)                               

Finalising Magazine Ad!

Following my last design ideas, I had some feedback from my classmates about which designs they prefer. As shown above, they liked the silhouette image of Ed in the corner of the ad opposed to the one of him standing.

The set out of the design makes it look like he is looking into the light in the middle of the poster. I then had to decide where to put the text without making the rest of the poster look too crowded. I also played around with the colour of the text to see what suited it best.

As I don't have to include the record label, I tried designs with and without it to see which looked better. Isaac and Emma, two of my fellow students said that they preder the designs with the record label which persuaded me to design some more posters with the record label included.

More Ad Ideas!

These six designs are what I have left to play with and edit to decide which one I will eventually use. Currently, the one I am focusing most on is the top, middle one. I prefer the text in that one to the other text and I also like silhouette image in the bottom right hand corner as opposed to the standing one. I may also play around with the red design more to see what other effects I could add to make it look better.

Magazine Ad Development

I decided to try out a photo of Ed for the magazine ad with the same background idea as what I already have. I opened the photo into photoshop and edited it into black and white as well as changing the contrast and saturation to make it more appealing and to match the dark colours of the ad that I was going for:

I originally took this photo in black and white from the camera, using photoshop, I cropped it and edited it.

This is the process of cropping the image. The dark outer area of the photo being the bit that I deleted from the photo.

I played with the exposure and offset levels to get this effect, I then used the lasso tool to select the part of the image that I wanted and then clicked 'refine edge' to feather the image to give an overall result.

This is the final edit that I came up with which I then put on one of the backgrounds that I designed on Adobe Illustrator to give me a rough idea of what it would look like.

I don't think this works well as a design, I could change the background to suit the photo more, however I prefer the silhouette images infront of the fading background that I have previously designed.

Designing the magazine ad

The initial thoughts I had on the poster included dark colours and the use of gradient. I used this idea and therefore produced a variety of backgrounds on adobe illustrator including these:

From here, I opened up some of the photos I had taken in the photo shoot and started playing around with different edits and placing them onto the backgrounds to see if any of them looked good. I still stuck with the dark colours and these are the types of things I came up with:

As well as changing the background and the edits of the photos from the shoot, I added the artist name and tried out different fonts to see which one looked best:

From these deigns, I developed the ones I like the best and the ones I thought delivered the right message and mood which were these: